OneTrust Data Guidance Turkey - Cookies & Similar Technologies
Begüm Yavuzdoğan Okumuş, Yalçın Umut Talay and Seda Öztürk have contributed to Data Guidance Turkey - Cookies & Similar Technologies, which is published by OneTrust. OneTrus Data Guidance Turkey - Cookies & Similar Technologies provides comprehensive guidance on the legal framework, regulatory authority guidance, definitions, consent management, and cookie information requirements concerning the use of cookies and similar technologies in Turkey. The guidance stresses… »
The Guideline on Consumer Reviews Has Been Published
The Guideline on Consumer Reviews (“Guideline”), enacted by the Advertisement Board at the meeting dated 12.09.2023 and numbered 337, has recently been published. The purpose of the Guideline is to inform advertisers, advertising agencies, media organizations and persons, institutions and organizations engaged in advertising activities on fundamental principles regarding consumer reviews, obligation of informing consumers and procedure for checking reviews before publication… »
Turkish Court of Cassation’s Comparison of Goods in Different Subclasses
During 2022, the 11th Civil Chamber of the Turkish Court of Cassation (the CoC) issued several decisions regarding trade marks covering goods in class 5. The CoC formed its evaluation on the likelihood of confusion by comparing the subclasses of class 5. The details of the decisions are provided below: Aster v Paster A cancellation action was filed against the Office’s decision rejecting the opposition filed against the trade mark PASTER in class 5 relying upon the… »
Turkey's Position on Non-Fungible Tokens
Introduction On 20 September 2017, the term “NFT” (non-fungible token) was officially coined by Dapper Labs Chief Technology Officer Dete Shirley in the form of the ERC-721 standard. NFTs boomed in 2021 and have remained relevant since. Despite the drops observed in their market volume in 2023, NFTs are still in the spotlight as numerous global brands are continuing to launch NFT collections and many trademark applications with coverage including NFTs are being filed all… »
Green Or Simply Greenwashing?
Advertisers frequently integrate environmental claims into their advertisements and promotions to portray their products and services as eco-friendly or green, and to shape consumers’ perception of their positive environmental impact. This is particularly influenced by the growing environmental consciousness among consumers and advertisers. However, to prevent advertisements that may be false and misleading to consumers, exploit their environmental sensitivity, and… »
Dilution of Well-known Mark and Applicant’s Bad Faith: PTO Issues Exemplary Decision
The Trademarks Department granted broader protection to the well-known SINGER mark, refusing an application including the term ‘Singer’ in Class 1 The decision examined the conditions for dilution of a well-known mark under Article 6/5 of the IP Code The well-known status of the SINGER mark, as well as the word and graphic elements in the application, played a role in deciding on the applicant’s bad faith The Trademarks Department has decided that the application for… »