Overall, 2022 was a year when the effects of the COVID-19 pandemic, in terms of Trademark Law, have largely faded.
Delays in litigation processes due to the workload of the Courts of Intellectual and Industrial Property Rights continued to be the most critical problem for the protection of rights, particularly in infringement cases, which further highlighted the importance of administrative processes before the Turkish Patent and Trademark Office (“TURKPATENT”).
Indeed, combating with infringing or potentially infringing trademark applications from the very beginning by effectively supervising the prosecution and opposition procedures before TURKPATENT has become very important in protection of the rights of brand owners. As of 2024, the procedures before TURKPATENT will become even more important as trademark revocation procedures, including revocation due to non-use, will also be carried out before TURKPATENT. It is obvious that this development shall significantly increase the workload of TURKPATENT.
Moreover, technological developments continue to have an impact on trademark law. In this sense, the impact of NFTs on trademark law, over which discussions were started in 2021, became even more critical in 2022.
Likewise, the recent amendments to the Electronic Commerce Law are important in combating trademark infringement on online platforms.