Begüm Soydan Sayılkan and İrem Girenes Yücesoy spoke at the “Living Brands Conference"

Begüm Soydan Sayılkan and İrem Girenes Yücesoy recently spoke at the “Living Brands Conference” organized by EGİAD on December 18, 2023. They focused on the development of brand protection strategies and discussed the new trademark revocation procedure effective from January 10, 2024.