Zeynep Seda Alhas

Expertise

Zeynep Seda Alhas joined the firm in 2006 and became a partner in 2017. She is both a lawyer and a trademark attorney specializing in Intellectual Property law. She focuses trademark and design, anti-counterfeiting, and copyright.

Zeynep’s IP litigation practice focuses on trademarks, designs, unfair competition and copyrights. She advises a wide range of foreign and domestic clients from numerous business sectors on implementing IP protection and enforcement strategies,

She has vast experience in civil IP litigation, as well as domain name and unfair competition conflicts, representing clients in cancellation, invalidation, infringement and other civil court actions and domain name ADR proceedings, filing for interlocutory and precautionary injunctions, negotiating and drafting co-existence, settlement and licensing agreements.

Zeynep has been involved in numerous anti-counterfeiting and anti-piracy campaigns, handled and supervised evidence gathering and criminal raid procedures all around Turkey, and works with the firm’s in-house investigations department closely.

She advises on portfolio management strategies and represents clients before the Turkish Patent and Trademark Office (TPTO), and supervises opposition and appeal procedures for trademark, design and well known trademark applications to the TPTO.

Practice Areas

• Intellectual Property
• Trademarks and Designs
• Anti-Counterfeiting
• IP Prosecution
• Copyrights

Speaking Engagements

Combating Counterfeiting in Turkey, JETRO - International Intellectual Property Protection Forum, Speaker, 27.10.2022

Trademark Law in Turkey Key Developments and Predictions 2022, Gün + Partners Webinar, Speaker, Istanbul, Turkey, 03.06.2022

What Happened in the World of Intellectual Property in the Days of Pandemic and Perspectives for the Future, IPR Gezgini, Speaker, 10.03.2021

The Effects of COVID-19 on Anti-counterfeiting Activities in EMEA Region, Gün + Partners Webinar, Speaker, 22.06.2020

Key Developments and Predictions for Trademark Law in Turkey - 2020 With a Focus on the Impacts of the COVID-19, Gün + Partners Webinar, Speaker, 18.05.2020

World IP Day – Conversation on Impact of COVID-19 on IP, Gün + Partners Webinar, Speaker, 27.04.2020

Enforcement Issues and Best Practices on Anti-Counterfeiting, Gün + Partners – World IP Day, Moderator, Istanbul, Turkey, 26.04.2019

Trademark – Design – Artistic Works Mock Trial, AIPPI Turkey - Sertaç Köksaldı – 5^th Intellectual Property Law Seminar, Counsel for the Defence, Istanbul, Turkey, 06.04.2018

Trademark Litigation in Emerging Markets, INTA - 139th Annual Meeting, Barcelona, Spain, 21.05.2017

New Intellectual Property Code Enters into Force, AIPPI Türkiye and Ozyegin University, Panellist, Istanbul, Turkey, 01.04.2017

Turkey’s New Industrial Property Code (no:6769), Gün + Partners Seminar, Speaker, Istanbul, Turkey, 10.02.2017

Publications

• Can The Accused be Acquitted Solely on The Grounds That The Number of Seized Counterfeits Is Very Low?
  Gün + Partners, Author, 08 April 2023
• A New Era in .Tr Extended Domain Names - and a New Issue Waiting for a Solution
  ManagingIP, Co-Author, 05 April 2023
• Turkish Court of Cassation’s Recent Decision on Search and Seizure Orders is Strengthens the IP Owners’ Position
  ManagingIP, Co-Author, 22 November 2022
• Patents, Trade Marks, Copyright and Designs 2022 in Turkey
  Practical Law, Co-Author, 09 November 2022
• Turkish IP Office Rules on Similarity of Figurative Marks: Timberland’s Tree Emblem
  ManagingIP, Co-Author, 12 September 2022
• Similarity of Short Trademarks: Patent and Trademark Office Deviates From Practice in Groundbreaking Decision
  WTR, Co-Author, 13 April 2022
• Challenges and Opportunities When Combatting Counterfeits in Turkey
  ManagingIP – Future of IP: Turkey 2022, Co-Author, 14 March 2022
• IP Court Rules on Red Bull’s Colour Marks in an Infringement Claim
  ManagingIP, Co-Author, 19 November 2021
• Red Bull Triumphs in Opposition Before the Turkish Patent and Trademark Office
  WTR, Co-Author, 06 September 2021
• A Look at Brand Enforcement During the COVID-19 Pandemic
  ManagingIP , Co-Author, 18 February 2021
• District Court Upholds Foreign Mark Owner’s Opposition Based on ‘Genuine Right Ownership’ Ground
  WTR, Co-Author, 24 August 2020
• Combating Counterfeit Hygiene Products, Along With COVID-19
  Gün + Partners, Co-Author, 13 May 2020
• COVID-19’s Impacts on Criminal Raids and Customs Suspensions Based on Trademark Infringement
  Gün + Partners, Author, 29 April 2020
• CJEU Declares the Criteria to be Considered in Determination of Bad Faith
  Gün + Partners, Co-Author, 24 January 2020
• Could Use of a Registered Trademark Cause Infringement?
  AIPPI E-news, Co-Author, 19 November 2019

Associations

• Association Internationale pour la Protection de la Propriété Intellectuelle Turkey (AIPPI Turkey), Board Member

• Association Internationale pour la Protection de la Propriété Intellectuelle (AIPPI), Piracy and Counterfeiting Committee

• International Trademark Association (INTA), Anticounterfeiting Committee

• Istanbul Arbitration Center (ISTAC), Secretary of Intellectual Property Working Commission

• Patent and Trademark Attorneys’ Association of Turkey (PEM)

Education

• 2006, Faculty of Law, Galatasaray University, Istanbul LL.B.
• 1999, Samsun Anatolian High School, Samsun