Insights
Conformity of Comparative Advertisements to the Advertising Law
Direct comparative advertising is considered unlawful under the Advertising Regulation as it is prohibited thereunder to mention the product name, trademark, logo, trade name, business name or other distinctive features of competitors in advertisements. Only indirect comparative advertisement not containing the trademark and distinctive features of competitors is allowed. The Advertisement Board rendered a decision in August 2022, which was particularly relevant to the scope… »
Social Responsibility Awareness and Social Values in Advertisements
The Advertisement Board rendered a guiding decision in September 2022 with respect to the advertisements published by an international fashion company operating in Turkey in which some food products like bread and doughnuts covered with colourful toppings were placed together with some attractive shoes and sandals also offered for sale. The Board evaluated that the advertisements violated the principle requiring that advertisements must follow the principles of fair… »
Advertisements Required to Include +18 Markings
The Advertisement Board rendered a highly controversial decision in July 2022 concluding that the promotions published by a fashion company on the main page of its website under the title of “My Chosen Family” including the following statements “My Chosen Family: A chosen family consists of members who chose to support and love each other. It celebrates who you are no matter whom you love. Meet the LGBTQIA+ family who chose each other” are against the Constitution and… »
TV Scenes Contrary to Social Gender Equality
Broadcast media is regulated and supervised by the Radio and Television Supreme Council (“RTUK”), an autonomous and impartial public legal entity. The RTUK regulates and supervises the radio, television and on-demand media services, and examines broadcasts, as well as advertisements, in light of the provisions of Broadcasting Law No. 6112. The RTUK recently rendered an important decision against the abuse of women and gender inequality. The RTUK ‘s decision concerned TV… »
Implementation of the Guideline on Social Media Influencers
In Turkey social media advertising is mainly regulated under Consumer Protection Law and the Advertising Regulation. In 2021, the Advertisement Board drafted the Guideline on Commercial Advertisement and Unfair Commercial Practices Conducted by Social Media Influencers” (“Guideline”). It was prepared based on the Consumer Protection Law to serve as a basis for examinations of commercial advertisements and unfair commercial practices run by Social Media Influencers. The Board… »
Patents, Trade Marks, Copyright and Designs 2022 in Turkey
Provide a brief definition of a patent, the key legal requirements to obtain it and the law that applies. A patent is an industrial property right that gives the patent owner the right to prevent third parties from certain activities such as producing, using, selling, or importing the product or process that is the subject of the invention for a 20-year period. The applicant must prove the following to obtain a patent: Novelty. Inventive step. Industrial… »
Cross-border IP Right Licences 2021 in Turkey
Key aspects of intellectual property licensing Degree of exclusivity Describe what is understood by each of the below terms in your jurisdiction. Exclusive licence Under the Industrial Property Code No. 6769 (IP Code), an exclusive licence is a type of licence under which the licensor cannot issue a licence to any person other than the exclusive licensee and cannot use the licensed intellectual property (IP) rights unless they explicitly reserve this right. Non-exclusive… »
Cross-border IP Right Assignments 2021 in Turkey
Key aspects of intellectual property right assignments Definition of IP Rights Does the definition of "Intellectual Property Rights" in Standard document, Assignment of intellectual property rights: Cross-border: clause 1.1 include any rights that are not recognised in your jurisdiction? If yes, what are those rights? Standard document, Assignment of intellectual property rights: Cross-border: clause 1.1 does not include any rights that are not recognised in Turkey… »
New Ways of Working in Turkey
Has the government introduced any laws and/or issued guidelines around remote-working arrangements? If so, what categories of worker do the laws and/or guidelines apply to – do they extend to “gig” workers and other independent contractors? Article 14 of the Turkish Labour Act (TLA) defines remote working as a contractual employment relationship in which employees carry out their duties from home or other locations outside the workplace, sometimes through digital platforms.… »
Product Liability and Safety 2022 in Turkey
Sources of Law What are the main areas of law and regulation relating to product liability? The Product Safety and Technical Regulations Law 7223 (Law 7223) is the main law regarding product safety. Replacing Law 4703 on the Preparation and the Application of the Technical Regulations Related to Products, Law 7223 places some new obligations on actors who supply products to the market. It also ensures that the national legislation is in line with the European Union's 2019… »
World Intellectual Property Rights and Remedies 2021, Turkey Chapter
World Intellectual Property Rights and Remedies features analysis and commentary by leading practitioners on key intellectual property legislation from jurisdictions throughout Europe, Latin America, and Asia, as well as English translations of key intellectual property legislation from non-English-speaking jurisdictions. Each chapter clearly describes the nuances of local practice regarding how to register and protect copyrights, patents, trade, and service marks. Find… »
Sweepstakes & Contests: A Global Legal Perspective Second Edition - Turkey Chapter
The Global Advertising Lawyers Alliance (“GALA”) releases the second edition of “Sweepstakes & Contests: A Global Legal Perspective” book on OCT 2021. The book consist of a global legal compendium of the laws related to sweepstakes & contests in 70+ countries around the globe. Turkey chapter of the book was prepared by Hande Hançar and Baran… »
News and Events
Our New Lawyers
Selin Bilik, Ayşenur Çıtak and Ahmet Niyazi Ülkü completed their formal internship at our firm and obtained their lawyer licenses.
Our Firm and 5 Lawyers Are Shortlisted for Euromoney Legal Media Group's European Life Sciences Awards 2020
We are honored that our firm and 5 lawyers are shortlisted in 7 categories of Euromoney Legal Media Group's European Life Sciences Awards 2020 from Turkey. The awards highlight the firms, individuals and companies behind the most innovative and challenging Life Sciences legal work of the past year, as well as those driving the international market.
MIP EMEA Awards 2020
We are honored to have been selected as the "Firm of the Year" in "Trade Mark" and "Copyright & Design" categories in Turkey by Managing Intellectual Property EMEA Awards 2020 which are presented to firms, individuals and companies behind the most innovative and challenging IP work of the past year, as well as those driving the international IP market.
Model Court of Justice 2020
Mutlu Yıldırım Köse, partner in our intellectual property practice, spoke about fair use in copyright as a keynote speaker at the Model Court of Justice 2020 in Ankara.
Mutlu Yıldırım Köse Shared Her Experiences at the MARQUES Month - September 2020 Virtual Event
Mutlu Yıldırım Köse, partner in our intellectual property practice, co-chaired the "Technical functionality: in relation to the protection of trademarks, designs and copyright in various jurisdictions" workshop session of MARQUES Month - September 2020 virtual event.
Mehmet Gün spoke in TÜRKONFED Structural Reforms Summit
"Kurucu ortağımız ve Daha İyi Yargı Derneği Başkanı Av. Mehmet Gün, Daha İyi Yargı Derneği ve TÜRKONFED - Turkish Enterprise and Business Confederation iş birliğinde Ankara'da düzenlenen ""Yapısal Reformlar Zirvesi""nde yazarı olduğu politika raporunu sundu. https://lnkd.in/gxB7Tss"
Mehmet Gün recognized as the lawyer of the year in Turkey by Euromoney
Mehmet Gün, our founding partner, recognized as the lawyer of the year in Turkey by Euromoney's Benchmark Litigation Europe Award 2020. Benchmark Litigation recognises the most distinguished law firms and lawyers for their dispute resolution work over the past 12 months.
Legal500 EMEA 2020 Results
We are proud to have the “Top Tier” rankings in 5 out of 9 practice areas we are ranked by The Legal 500 and delighted that our 6 lawyers are listed as "Leading Individual", 4 lawyers as "Rising Stars" and 1 lawyer as “Next Generation Partners” in their practice areas.
Legal Career Days by AHBV
Güldeniz Doğan Alkan spoked about our firm, being a lawyer and intellectual property with the students at the event.
İSTA Turkey Arbitration Roadshow at Bursa
Mehmet Gün, our founding partner and İSTA President, and Pelin Baysal, co-chair of our dispute management practice, spoke on the importance and use of arbitration during İSTA Turkey Arbitration Roadshow in cooperation with Bursa Chamber of Commerce and Industry (BTSO) and the Chartered Institute of Arbitrators (CIArb) in Bursa.
Hande Hançar and Begüm Yavuzdoğan Okumuş spoke in TÜSİAD SD2 Program Meeting
Hukuki destek paydaşı olduğumuz TÜSİAD SD2 Programı kapsamında eşleşen Teknoloji Tedarikçileri ile Kullanıcılarının bilgilendirme toplantısı 2 Ekim'de ofisimizde gerçekleştirildi. Kurumsal Firmalar ile KOBİ’lerin İşbirliğinde Hukuki Planlama konulu son oturumda, ortak avukatımız Hande Hançar ve yönetici avukatımız Begüm Okumuş, sanayide dijital dönüşüm kapsamındaki işbirlikleri hakkında pratik bilgiler sunarak katılımcılarla tecrübelerini paylaştılar.
Gün + Partners have won Deloitte Turkey‘s Best Managed Companies Award
"Gün + Partners have won Deloitte Turkey‘s Best Managed Companies Award! We are the first and only law firm to receive this recognition in Turkey. A huge thank you and congratulations to the team! Our Partner Özge Atilgan Karakulak said: “We are honored to be named one of the Best Managed Companies in Turkey. We are happy to share this award with each member of our firm who works hard to provide excellent services to our clients.” Deloitte’s leading business awards program…